Pam Melton - The Visionary
A former powered equipment marketing minion (meaning darling, not servile subordinate), she was the ears and voice of the consumer for 15 years. She entertained customers, store associates and merchandisers of home improvement retailers across the country while actually teaching them the ins & outs of her products. Folks looked forward to her appearances, and missed her when anyone else got the call.

She recognized the challenges that women face in learning about tools and home improvement projects, identifying a missing element in Do-It Yourself programming. Our Visionary believes that we have figured out how to talk to today's inquisitive woman, not at her. H.O.W. Media was born and is being delivered to help make any task that you want to take on less scary and more merry.

Brad Staggs - Creative Genius
Brad has spent most of his professional life in the media - radio, TV, and now, the internet.

He has been in the home improvement industry for well over a decade, and thanks to his role as a producer and host for HGTV, DIY, TNN and more, has been able to dabble in more completely unrelated fields than probably anyone else. That officially makes him a jack of all trades; master of a couple. One of which is his amazing creative vision. He sees it, he gets it, and he makes it magically appear on video, which is why he's our Creative Genius.

Beth Knott - The Executioner
Beth thought she was coming home to Nashville, TN to begin a career in the Country Music business. But no one had heard of Garth yet, and the industry was in a slump. So, she ended up in the television world instead - yes, in Nashville.

Producing shows, segments and videos for TNN, PBS, HGTV, DIY, Fine Living, The Food Network and a host of manufacturers, fed her talent for cracking the whip. After 17 years in the business and several awards, Beth felt the time had come to bring her amazing skills of managing content, clients, crews and meat puppets to the web. We happily call her our Executioner, because we know that no matter what - Beth will make it happen.